BREAKOUT SESSION

Maximizing Operational Efficiency and Revenue with Electric Fleets

Electrification isn’t just for Fortune 500s. For thousands of small and midsize businesses, it’s not about checking a regulatory box—it’s about staying in business.

In this session, fleet electrification strategist Marissa Campbell shares what she’s learned from years on the ground with utility trucks, disaster restoration companies, electricians, and HVAC fleets across the U.S., including thousands of miles driven in her BrightDrop Zevo 600 (affectionately named Bob).

You’ll hear real numbers, real road stories, and the real reasons why EVs are actually working for small business fleets right now, when the right use case and infrastructure are in place. With insights from a DOE, backed research project and real-life case studies like Aztec Solar’s 76% fuel cost savings, Marissa will walk you through how to evaluate if EVs make sense for your business today, and how to cut through the noise to make confident, practical decisions for your fleet.

This is not a tech hype talk. It’s a session for real operators who need trucks that work, infrastructure that makes sense, and cost savings that actually hit the bottom line.

🧩 WHAT ATTENDEES WILL LEARN

  • How small businesses like Aztec Solar are cutting $2,200/month from fuel costs using EVs

  • Why EV adoption is about business fit, not just environmental compliance

  • What Project REEF research shows about barriers (and breakthroughs) for small fleet electrification

  • Why public charging doesn’t work for commercial vehicles—and what to do instead

  • A framework to evaluate if EVs make sense for your fleet right now

Marissa Campbell, Head of Strategic Partnerships + Commercial with Mitra - EV